Raising Agency Standards at Founder Level
Where standards are raised not symptoms fixed.
If you’re here, you already know something is off.
Not because you lack ambition.
Not because you lack skill.
But because your agency is still operating below the standard you’re capable of holding.
That gap is what we close.
Most founders are given tactics, mindset, or accountability.
None of it changes the operating standard of the business.
This work does.
I work at the level beneath tactics where decisions are made, standards are set, and tolerance quietly shapes performance.
I deconstruct what no longer works.
And reconstruct the architecture that turns growth from effort into inevitability.
This is the work.
Who This Is For
This is for agency founders who:
Feel friction they can no longer ignore
Know their structure can’t carry their ambition
Are done compensating for the business
Want performance without dependency
Are ready for higher standards, not comfort
You’re not looking for motivation.
You’re looking for a new operating level.
How This Work Is Different
Most advisors operate in one dimension:
Performance coaches → behavior
Mindset coaches → psychology
Business coaches → tactics
Consultants → systems
Growth breaks when any of these are missing.
I work across all of them.
Skills.
Structure.
Standards.
This is the Mastery Sequence from effort → design → inevitability.
That is the advantage of working with me.
Ways to Work Together
These are not programs.
They are levels of recalibration, depending on how far your standards have drifted.
Calibration
Entry Point
Short, focused work to identify where standards are leaking and why performance feels heavier than it should.
We cut through noise, surface the real constraints, and reset what acceptable actually means.
For founders who feel friction but don’t yet see where it comes from.
Rebuild
Core Work
We redesign how decisions are made, roles are held, and responsibility flows through the agency.
No tactics.
No pressure.
Just a higher operating standard that removes dependency on you.
Performance improves because the system finally matches the level you’re playing at.
For agencies that have outgrown patchwork fixes.
Architect
Ongoing
Long-term founder-level work.
We actively hold the standard across leadership, structure, and decisions —
so the business compounds without costing you clarity or energy.
This is where standards stop slipping.
For owners who want to operate at the top of their range — consistently.
What Changes When the Standard Changes
Founders describe the work as:
“The clearest thinking partner I’ve ever had.”
“He sees the thing behind the thing.”
“We fixed problems I didn’t even know existed.”
“Everything feels lighter and more powerful.”
“This isn’t coaching — it’s an upgrade of how I operate.”
Because that’s what this is.
We rebuild the architecture.
And once the architecture is right, performance becomes inevitable.
Why This Works
Your results come from three layers:
Skills
Structure
Standards
Most founders operate only in the first.
Most coaches don’t even understand the third.
This work integrates all three.
That’s why the change sticks.
That’s why the business grows without you.
That’s why performance finally matches what you’ve always known was possible.
You stop chasing growth.
You start architecting it.
The Commitment
This is not for everyone.
This is for founders ready for:
Hard truth
Real structural change
Founder-level transformation
Higher standards
Agency and personal evolution
The next level of autonomy, profit, and freedom
If you’re looking for comfort, this isn’t it.
If you’re ready to raise the standard we should talk.
Ready to Raise the Standard?
Most founders stay in effort mode their entire career.
The ones who break through hold a different standard.
If you’re ready to operate at that level, let’s talk.
Contact Chris
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CEO at Wynter and Speero
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Head of Growth at Mollie
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This is what other Growth Gurus are saying about Chris

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Thought leader and owner at Turner Strategy Execution
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Product Manager Experimentation at Bol.com
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Best-Selling Author GTM Strategist
Chris offers practical frameworks on how to stay laser-focused on things that bring value to the business. It personally encouraged me to create more modular assets such as online courses, checklists, and innovative teaching formats to see a more predictable and sustainable revenue stream unlike in consulting business. I would warmly recommend it to business consultants, to experienced professionals and entrepreneurs, since the book offers strategic frameworks to elevate growth models and is, to my knowledge, the first growth book that focuses on strategic and entrepreneurial aspects of implementing and sustaining a growth program in the company.”

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Managing Director at Ramp Ventures
“This is a must-read for every SAAS business, as Chris shows exactly how you can achieve extreme revenue growth by strategically using human and digital touch in new ways.”

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Managing Director at Inner Circle
“Chris Out shows with this book a great holistic approach to growth that’s a must-read for every leader that’s seeking extreme revenue growth”


