How much revenue does your company deliver without you?
That is the only number I coach on. This page tells you where it comes from.
Built my agency to 85 people. Exited in 2020. 2,000+ private sessions with agency founders since.
Scaled own agency from 10 → 85 people 2,000+ private sessions with agency founders
Originator of Untouched Revenue and the U-levels
How much revenue does your company deliver without you?
That is the only number I coach on. This page tells you where it comes from.
Built my agency to 85 people. Exited in 2020. 2,000+ private sessions with agency founders since.
Scaled own agency from 10 → 85 people 2,000+ private sessions with agency founders
Originator of Untouched Revenue and the U-levels
How much revenue does your company deliver without you?
That is the only number I coach on. This page tells you where it comes from.
Built my agency to 85 people. Exited in 2020. 2,000+ private sessions with agency founders since.
Scaled own agency from 10 → 85 people 2,000+ private sessions with agency founders
Originator of Untouched Revenue and the U-levels
How much revenue does your company deliver without you?
That is the only number I coach on. This page tells you where it comes from.
Built my agency to 85 people. Exited in 2020. 2,000+ private sessions with agency founders since.
Scaled own agency from 10 → 85 people 2,000+ private sessions with agency founders
Originator of Untouched Revenue and the U-levels
Newsletter
Raise the Standard of your thinking
Newsletter
Raise the Standard of your thinking
Trusted by
Why Chris
I built one, scaled it, sold it. Then I started measuring.
RockBoost went from 10 to 85 people. Exit in 2020. 2,000+ sessions with agency founders since.
Every plateau I have seen since has the same shape: revenue that still needs the founder to get delivered. So I stopped coaching around it and started measuring it.
The number is Untouched Revenue: what your company delivers without you in the delivery.
A level is that amount, held three months in a row.
Why Chris
I built one, scaled it, sold it. Then I started measuring.
RockBoost went from 10 to 85 people. Exit in 2020. 2,000+ sessions with agency founders since.
Every plateau I have seen since has the same shape: revenue that still needs the founder to get delivered. So I stopped coaching around it and started measuring it.
The number is Untouched Revenue: what your company delivers without you in the delivery.
A level is that amount, held three months in a row.
Why Chris
I built one, scaled it, sold it. Then I started measuring.
RockBoost went from 10 to 85 people. Exit in 2020. 2,000+ sessions with agency founders since.
Every plateau I have seen since has the same shape: revenue that still needs the founder to get delivered. So I stopped coaching around it and started measuring it.
The number is Untouched Revenue: what your company delivers without you in the delivery.
A level is that amount, held three months in a row.
Why Chris
I built one, scaled it, sold it. Then I started measuring.
RockBoost went from 10 to 85 people. Exit in 2020. 2,000+ sessions with agency founders since.
Every plateau I have seen since has the same shape: revenue that still needs the founder to get delivered. So I stopped coaching around it and started measuring it.
The number is Untouched Revenue: what your company delivers without you in the delivery.
A level is that amount, held three months in a row.
What I Do
I help founders install their way up the U-ladder.
Measure, diagnose, install, prove. In that order.
The market needs to understand four things, in this order. The question: how much revenue does your company deliver without you? The score: U0 → U10 → Bronze → Silver → Gold → Diamond. The diagnosis: C.A.L.M. shows why you stay stuck at your level. The build: S.H.A.R.P. is what gets installed to reach the next one.
1 · Measure
Untouched Revenue per client, per month. Thirty minutes of founder delivery and the client does not count.
2 · Diagnose
C.A.L.M.: four meters that show why delivery still runs through you.
3 · Install
S.H.A.R.P.: five standards, each standing on the one before it.
4 · Prove
One number, three months in a row. Then the next level.
You don't coach your way up the levels. You install your way up.
What I Do
I help founders install their way up the U-ladder.
Measure, diagnose, install, prove. In that order.
The market needs to understand four things, in this order. The question: how much revenue does your company deliver without you? The score: U0 → U10 → Bronze → Silver → Gold → Diamond. The diagnosis: C.A.L.M. shows why you stay stuck at your level. The build: S.H.A.R.P. is what gets installed to reach the next one.
4 · Prove
One number, three months in a row. Then the next level.
3 · Install
S.H.A.R.P.: five standards, each standing on the one before it.
2 · Diagnose
C.A.L.M.: four meters that show why delivery still runs through you.
1 · Measure
Untouched Revenue per client, per month. Thirty minutes of founder delivery and the client does not count.
You don't coach your way up the levels. You install your way up.
What I Do
I help founders install their way up the U-ladder.
Measure, diagnose, install, prove. In that order.
The market needs to understand four things, in this order. The question: how much revenue does your company deliver without you? The score: U0 → U10 → Bronze → Silver → Gold → Diamond. The diagnosis: C.A.L.M. shows why you stay stuck at your level. The build: S.H.A.R.P. is what gets installed to reach the next one.
4 · Prove
One number, three months in a row. Then the next level.
3 · Install
S.H.A.R.P.: five standards, each standing on the one before it.
2 · Diagnose
C.A.L.M.: four meters that show why delivery still runs through you.
1 · Measure
Untouched Revenue per client, per month. Thirty minutes of founder delivery and the client does not count.
You don't coach your way up the levels. You install your way up.
What I Do
I help founders install their way up the U-ladder.
Measure, diagnose, install, prove. In that order.
The market needs to understand four things, in this order. The question: how much revenue does your company deliver without you? The score: U0 → U10 → Bronze → Silver → Gold → Diamond. The diagnosis: C.A.L.M. shows why you stay stuck at your level. The build: S.H.A.R.P. is what gets installed to reach the next one.
1 · Measure
Untouched Revenue per client, per month. Thirty minutes of founder delivery and the client does not count.
2 · Diagnose
C.A.L.M.: four meters that show why delivery still runs through you.
3 · Install
S.H.A.R.P.: five standards, each standing on the one before it.
4 · Prove
One number, three months in a row. Then the next level.
You don't coach your way up the levels. You install your way up.
Unequaled
Most coaches add. I remove.
I help agency founders remove themselves from delivery, measured in euros per month.
Measure, install, prove. In that order.
Unequaled
Most coaches add. I remove.
I help agency founders remove themselves from delivery, measured in euros per month.
Measure, install, prove. In that order.
Unequaled
Most coaches add. I remove.
I help agency founders remove themselves from delivery, measured in euros per month.
Measure, install, prove. In that order.
Unequaled
Most coaches add. I remove.
I help agency founders remove themselves from delivery, measured in euros per month.
Measure, install, prove. In that order.
Impact
The two shifts that shaped my work
Both came from running into the wall. Both produced patterns I now use with every founder.
I stopped chasing revenue. I started measuring what the company delivers without the founder.
Impact
The two shifts that shaped my work
Both came from running into the wall. Both produced patterns I now use with every founder.
I stopped chasing revenue. I started measuring what the company delivers without the founder.
02
2,000+ Founder Sessions
The patterns are clear. Do things in the right order and the level holds.
01
Scaling From 10 → 85
I've experienced what you should and shouldn't do on this journey.
Impact
The two shifts that shaped my work
Both came from running into the wall. Both produced patterns I now use with every founder.
I stopped chasing revenue. I started measuring what the company delivers without the founder.
Impact
The two shifts that shaped my work
Both came from running into the wall. Both produced patterns I now use with every founder.
I stopped chasing revenue. I started measuring what the company delivers without the founder.
Newsletter
Raise the Standard of your thinking
Newsletter
Raise the Standard of your thinking
Newsletter
Raise the Standard of your thinking
Newsletter
Raise the Standard of your thinking
Diagnosis · free · 45 min
Where you stand on the U-ladder, where the biggest leak is, which route fits your ambition.
Forty-five minutes with Chris. The seat is free, the route is paid.
Diagnosis · free · 45 min
Where you stand on the U-ladder, where the biggest leak is, which route fits your ambition.
Forty-five minutes with Chris. The seat is free, the route is paid.
Diagnosis · free · 45 min
Where you stand on the U-ladder, where the biggest leak is, which route fits your ambition.
Forty-five minutes with Chris. The seat is free, the route is paid.
Diagnosis · free · 45 min
Where you stand on the U-ladder, where the biggest leak is, which route fits your ambition.
Forty-five minutes with Chris. The seat is free, the route is paid.
Diagnosis · free · 45 min
Where you stand on the U-ladder, where the biggest leak is, which route fits your ambition.
The Edge · €3,000 · half-day
Your roadmap: U-level, distance, what holds you back, first three steps.
The Standard · free · weekly
Most founders consume content. Very few upgrade their standards. One a week, in your inbox.
Diagnosis · free · 45 min
Where you stand on the U-ladder, where the biggest leak is, which route fits your ambition.
The Edge · €3,000 · half-day
Your roadmap: U-level, distance, what holds you back, first three steps.
The Standard · free · weekly
Most founders consume content. Very few upgrade their standards. One a week, in your inbox.
Diagnosis · free · 45 min
Where you stand on the U-ladder, where the biggest leak is, which route fits your ambition.
The Edge · €3,000 · half-day
Your roadmap: U-level, distance, what holds you back, first three steps.
The Standard · free · weekly
Most founders consume content. Very few upgrade their standards. One a week, in your inbox.
Diagnosis · free · 45 min
Where you stand on the U-ladder, where the biggest leak is, which route fits your ambition.
The Edge · €3,000 · half-day
Your roadmap: U-level, distance, what holds you back, first three steps.
The Standard · free · weekly